Fashion Marketing Manager - Brand Growth & Digital Strategy

Join a dynamic fashion brand in Bali as our Marketing Manager and lead the charge in elevating our presence in the competitive fashion industry. This role is perfect for a creative strategist who thrives in developing integrated marketing campaigns—both online and offline—while driving brand growth and digital strategy. Based in the vibrant city of Canggu, you'll work closely with our team to craft compelling narratives that resonate with our target audience, leveraging platforms like Instagram, TikTok, and Facebook to amplify our brand's voice.

At [Company Name], we're committed to fostering innovation and creativity in everything we do. As a Marketing Manager, you'll have the opportunity to collaborate with designers, influencers, and industry experts to create impactful campaigns that tell our brand's unique story. With a focus on data-driven decision-making, you'll use tools like Google Analytics and Hootsuite to track performance and refine strategies for maximum impact.

📋 Tanggung Jawab Pekerjaan

• Develop and execute integrated marketing campaigns across digital and traditional channels to drive brand awareness and sales.
• Collaborate with designers, influencers, and industry partners to create compelling content that aligns with our brand's values and aesthetic.
• Leverage data analytics tools like Google Analytics and Hootsuite to track campaign performance and make data-driven decisions.
• Oversee social media management, including content creation, scheduling, and community engagement on platforms like Instagram, TikTok, and Facebook.
• Manage influencer partnerships and collaborations to expand our brand's reach and credibility.
• Monitor industry trends and competitor activities to identify opportunities for innovation and growth.
• Work closely with the sales team to develop promotional strategies that support revenue targets.
• Create and maintain marketing collateral, including brochures, press releases, and digital assets.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Communications, or a related field, with at least 5 years of experience in fashion marketing or a similar industry.
• Proven track record of developing and executing successful marketing campaigns, both online and offline.
• Strong understanding of digital marketing tools and platforms, including Google Analytics, Hootsuite, and social media management software.
• Experience working with influencers and managing influencer partnerships.
• Excellent written and verbal communication skills, with the ability to craft compelling narratives and messages.
• Creative thinker with a passion for fashion and a keen eye for detail.
• Fluency in English, both written and spoken.
• Ability to work independently and as part of a team in a fast-paced environment.

🛠️ Keahlian

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